News | April 23, 2014

ContextVision Expands its Presence in Chinese Market

Company presents at China International Medical Equipment Fair

April 23, 2014 — At the 71st China International Medical Equipment Fair (CMEF) from April 17-20, ContextVision demonstrated its US PLUSView Family and GOPView Mammo2 image quality software, the latest additions to its broad, multi-modality product portfolio. 

The USPLUSView Family features four packages for women’s health, general imaging, cardiovascular and point of care. Each package offers efficient line connectivity, speckle reduction, edge enhancement and higher grayscale contrast. These features make it easier for medical professionals to detect lesions and provide sharper edges, thereby providing greater diagnostic confidence. The packages are adaptable for all hardware platforms.

GOPView Mammo2, the latest upgrade to ContextVision’s mammography product line, delivers advanced image quality with superior visibility of the parenchyma and dense breast tissue. This helps clinicians more effectively diagnose patients while ultimately improving patient care.

ContextVision has been immersed in the Chinese market for the past 10 years and recognizes the increasing demand for quality imaging software and expertise as the industry rapidly expands in this geography. To meet this demand, ContextVision has expanded its presence in Beijing with an application specialist. With this placement, ContextVision strengthens its relationship and support with present and future OEM customers.

“We’ve seen increased interest for our products in the dynamic Chinese market and in order to effectively manage this growth, we reallocated expert resources to our Beijing office,” said Anita Tollstadius, CEO of ContextVision. “This will enable collaboration with our current OEMs and partnership with future OEM customers, in which we will be able to provide a high level of support.”

CMEF is the largest exhibition of medical equipment, products and services in the Asia-Pacific region attracting nearly 2,000 exhibitors and more than 60,000 visitors from more than 100 countries and regions. CMEF is Asia’s most comprehensive event, offering the best resources for direct buyers, agents, distributors, partners and government and hospital management staff for engagement with the Chinese market.

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