That ultrasound offers benefits in cost, availability and minimizing radiation burden should come as no surprise. The medical community has been hearing this for a long time, especially during the past three years from the American Institute of Ultrasound in Medicine (AIUM) as part of its "Ultrasound First" campaign. What is surprising is that a group of opinion leaders in OB/GYN felt the need to advocate in the American Journal of Obstetrics and Gynecology (AJOG) the use of "ultrasound first” specifically to image the female pelvis.
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