News | March 31, 2015

Hitachi Aloka Named Exclusive Global Distributor of iVu’s Sofia Whole Breast Ultrasound System

Partnership also added Hitachi Aloka transducer technology to Sofia, lowering acquisition and interpretation times

iVu, Hitachi, Sofia, automated breast ultrasound, exclusive global distributor

March 31, 2015 — Hitachi Aloka Medical Ltd. and iVu Imaging Corp. announced the signing of an agreement making Hitachi Aloka the exclusive global distributor of iVu’s Sofia automated whole breast ultrasound scanner. The agreement represents an expansion of the relationship between the companies based on the early success they have achieved in North America.

Mark Stribling, CEO of iVu, explained explain that the two companies have also found technological synergy that improves the performance of SOFIA. “By integrating Hitachi Aloka Medical’s transducer technology into SOFIA, we have been able to overcome what is the single most limiting factor for the adoption of whole breast ultrasound: acquisition and interpretation times.” Stribling said that this product change allows the acquisition of an entire breast volume in 52 seconds and an average image interpretation time of less than two minutes per case.

The Sofia system is designed to enable the earlier detection of breast cancer in women with mammographically dense breasts.

For more information: www.ivuimaging.com

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