Feature | March 08, 2007 | Cristen C. Bolan

Radiologists Seek Off-the-Radar Blogs

Why do some physician’s feel the need to go off to semi-clandestine blogs to really speak their minds about PACS? I mean, aren’t the established open forums with endless threads of chatter where all of the action is? Or is it no longer a safe haven; where slander is too easily slung?
So how much controversy are these covert sites stirring up? Are the topics too racy for established public forums? The last I checked, one radiologist blogger displayed several screenshots of colored PACS worklists by various vendors. The bloggist stated that he liked the colored worklists because it provided an at-a-glance snapshot of what is happening on his PACS. Another physician thanked him for bringing to his attention that colored worklists might be an important feature when comparing PACS. Did this conversation have to take place offsite? Sounds like pretty benign dialogue to me, and even an opportunity for marketers to cash in on unrehearsed end-user testimonies.
I did find more radical ranting on another site, where the blogger states that his intention is to take on the world of PACS, RIS, DICOM and all that is digital imaging. This is a pretty ambitious feat for a lone blogger. What is driving this one-man revolution? Is it for the betterment of society or to endear readers to the blogger’s cause – blogging for the sake of blogging?
So why are radiologists seeking refuge in a less crowded venue? It might simply be that these off-the-radar enclaves satisfy the urge to be heard, without any backlash; where opinions resonate a little longer – before disappearing into blog oblivion.
What is certain is that these radiologists gone bloggers definitely have something to say, but they might not want everyone to hear it.

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