July 22, 2021 — SurveyVitals, a leading patient experience analytics provider, announced it has joined forces with the Radiology Business Management Association (RBMA) to launch Postmarks, a real-time patient and partner feedback software solution. Working with industry stakeholders, Postmarks was developed specifically to support radiology organizations and their business operations.
"We're thrilled that RBMA selected SurveyVitals as a partner to bring a solution to market designed specifically for radiology professionals and its members nationwide," said Blake Vosburgh, President of SurveyVitals. "Real-time, actionable feedback is a critical component of any meaningful program aimed at improvement. Tracking of the patient's experience during critical parts of their care provides powerful data that has been shown to lead to improved outcomes."
"This radiology-specific product was developed from the ground up with our members and their needs in mind," said Bob Still, FRBMA, Executive Director of the Radiology Business Management Association. "It checks so many boxes: allowing practices to improve the patient experience in real-time, satisfying the entire MIPS Improvement Activities category and reducing practice costs by 50% or more when compared to other vendors, just to name a few. The RBMA Board of Directors and I are delighted by this partnership with SurveyVitals and with the launch of our state-of-the-art product, Postmarks."
As a part of its launch, RBMA members who select Postmarks as their patient experience partner will receive special member-only discounted rates that include unlimited digital survey administration and insightful dashboard analytics.
Postmarks helps radiology practices gather important feedback from patients, referring physicians, and facility and hospital partners. Surveys are administered by text message and email, and data rolls up in both a desktop web application and mobile app -- all in real time (1-3 seconds from survey completion). Robust reporting makes discovering improvement opportunities and tracking progress easy.
For more information: rbmapostmarks.com
February 06, 2026 
